About BOGOS
BOGOS (formerly Free Gifts by Secomapp) has trusted by leading brands worldwide over the past 11 years. It has evolved from a free gift app into one-stop solution for bundles, discounts, and upsells.
The Free Gifts app by Secomapp has been rebranded to BOGOS: Free Gift Bundle Upsell.
Don’t worry — it’s still the same great app, powered by the same dedicated team! You’ll continue to receive the same reliable support, regular updates, and powerful features to help your Shopify store thrive.
You can explore our new help docs and learn more about BOGOS here:
🌐 Website
BOGOS (formerly Free Gifts by Secomapp)
Used by 60,000+ Shopify stores worldwide, BOGOS is a powerful Shopify promotion app designed to help you boost sales and increase your store’s conversion rate. It lets you create a wide range of offers — from simple to advanced — including gifts with purchase, bundles, discounts, and upsells.
With BOGOS, your customers will love exploring your store, discovering exciting deals, and staying longer to shop more.
Core Modules
Create Offers: Build custom promotions using one of the four offer types. Merchants can define conditions, select products, and set up rewards in just a few steps.
Offer Management: Manage all active and inactive offers in one place. Supports bulk editing, import, and export for efficient campaign management.
Booster: A set of promotional tools designed to increase offer visibility and motivate customer engagement in the store, including Today offer, Progress bars.
Customize: Personalize the display of your offers. Adjust the layout, position, content, and color scheme of each element to match your store’s branding.
Analytics: Track performance metrics such as impressions, clicks, conversions, and revenue generated from each offer.
Translation: Translate the content of BOGOS widgets into your target languages to deliver a localized shopping experience.
Settings: Configure general app settings, such as language, Gift offer mechanism, and gift product.
Integrations: Connect BOGOS with third-party apps and tools to enhance automation and analytics — such as email marketing, affiliate tracking, and upsell platforms.
BOGOS Free Gifts app covers 4 popular offer types
1. Gift Offers
Use cases:
Buy one get one
Buy X get Y free
Spend amount to get a gift(s)
Free sample with purchase
Spend more get more
Key features:
Automatically add free gifts to customers’ carts or showcase them through an interactive gift slider
Target the right audience with the 5 main conditions and 6 sub-conditions
Manage multiple offers effortlessly with priority settings, bulk editing, and import/export options
Work with POS, Mobile App, Headless/Hydrogen
2. Bundle Offers
Types of Bundles:
Classic bundle: A fixed set of products sold together
Mix and match: Allows customers to create their own bundle from a selection of items
Bundle builder: A dedicated landing page allows customers to customize their bundles
Key features:
High-converting yet fully customizable widget
Choose from 4 discount types, including free gifts, and even combine them with shipping discounts
Flexibly combine different products or variants
3. Discount Offer
Types of Discounts:
Volume discount: Offer higher discounts when customers buy in larger quantities.
Discount on the cheapest or most expensive items: Apply a discount to the least or most expensive items in the cart.
Key features:
Flexible discount tiers based on the quantity customers purchase
Apply discounts to all products, specific SKUs, or product categories
Combine product discounts with a shipping discount or subscription
4. Upsell Offers
Types of Upsell:
Frequently bought together: Increase average order value by suggesting complementary or related products.
Checkout upsell: Encourage last-minute purchases by showing relevant offers during the checkout process
Thank you page upsell: Re-engage customers right after purchase with tailored post-checkout offers
Key features:
Activate upsells based on order history, products, or cart data to reach the right customers at the right time
Choose to upsell automatically or set them up manually according to your own strategy
Personalize upsell widgets to match your store’s branding and tone
Track key performance metrics to identify opportunities and plan your next move to boost average order value (AOV)
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